Click Below to listen to an introduction to Advergames:

• Watch a video presentation of advertising opportunities.
  
• Watch a video demonstration of our Virtual Reality Golf Course.

Don't take our word for it. See what other independent sources are saying about Advergames:

• How to Play Games & Influence People: Advergaming Emerges As New Ad Option.
  
• More and More Marketers Got Game.
  
• Why Grown-Ups are Gamers.
  
• Marketing Innovation Sorely Needed In Video Games.
  
• Advergames: Experiential Direct Marketing Wins Leads, Drives Traffic, Builds Brands.
  
• Advergames Reinforce Image.
  
• Advergames Replacing Banner Ads.
  
• Playing Advergames by the Numbers.
  
• Video Games Get Play by Marketers.
  
• Playing the Ad Game: Marketers Use Online Games to Make Soft Sales Pitches.


• Advergaming Expert.


• Advergaming Marketing Tip.

What is an Advergame?

The strict definition of an advergame is a Web-based computer game that incorporates advertising messages and images. However, we like to think of it as a tool that adds stickiness to your site as well as a little fun. Advergames allow you to market your product or brand subtly. Advergames represent the hottest communications channel to hit the Internet in the new millennium.


What are the Benefits of an Advergame?

• Brand image reinforcement.
  
• Databases created from the advergame can be used to contact customers and offer special promotions.
  
• Targeted markets can be reached by your advertising (when the game link is emailed).
  
• Visitors will spend more time on your web site.
  
• Increased traffic due to viral marketing.
  

Who Plays Advergames?

It's not just for kids anymore - many surfers play advergames. These surfers include but are not limited to:

• 59% of the boys ages 13 to 17 who go online*
  
• 62% of the men ages 18 to 24 who go online*
  
• The largest group of women game players are between the ages of 45 and 54*
  

Who uses Advergames?

The Advergame channel is being embraced and successfully leveraged by both Direct-to-Consumer (DTC) and Business-to-Business (B2B) advertisers, as a way to reach beyond traditional advertising to promote brands and build relationships with customers. Ford Motor Company, Orbitz, IBM, Toyota, General Motors, Pepsi, Nabisco, Air Products and Chemicals, Wyeth Pharmaceuticals and other Fortune 500 companies now use ADVERGAME technology to reach more customers and expand their market share.

What an Advergame will do for you?

• Better response rates than direct mail and other traditional media channels
  
• Deeper market penetration
  
• Improved brand awareness and retention
  
• Engaging content at affordable prices
  
• Plug-and-play integration of self-contained interactive content
  
• Positive customer experiences and impressions
  
• New and exciting channel of promotion and communication

Advergame Industry Statistics

• Online games drew 35.1 million people in 2000 and forecasts have that number increasing to 104.9 million by 2005. (source: Jupiter Media Metrix)
  
• 50% of e-mail recipients play the Avergame for an average of 25 minutes
  
• A large percentage of players forward the Advergame to friends (viral word-of-mouth marketing)
  
• 90% of players, receiving a challenge from a friend, play the game and send it back
  
• Ford Motor Company reported upwards of 40% response rates
  
• Toyota increased brand awareness 28%, when Advergames were combined with its advertising campaigns
  
• A popular soft drink company site received 1 million brand impressions, from their Advergame, within the first 4 weeks of a new product launch

Other Companies that use Advergames:

BMW

Orbitz

Samsung Electronics

Philips Electronics

BBC America

Motorola

Xerox

Now that you know the power of Advergames, it's time to put them to work for you. Contact us at (866) 452-9847 to find out how you can get started immediately! You can also email us at info@virtualteeoff.com. Remember, your opportunity to explode your sales like never before is just a phone call or email away. Do it now!